GaYo
Client
GaYo
Services
Competitive Analysis UX/UI Research Wireframing UX/UI Design Illustration creation
Industries
Health and Fitness
Date
May 2018
Problem Statement
Create a highly intuitive feminine interface that is targeting mostly women who can’t afford to spend time in yoga retreats but still want to practice yoga and release stress every day.
The flow chart for the yoga mobile app begins with the user creating an account, establishing a personalized profile tailored to their preferences and fitness goals. Once registered, the app dynamically generates daily recommendations encompassing a curated selection of yoga exercises, meditation sessions, etc. This holistic approach ensures a well-rounded wellness experience for the user.
My Impact
Conducted user research and competitive analysis, looking for terminology, functionality, and UX conventions that can help refine success criteria. Created the user flow for the website and the mobile app followed by high fidelity wireframes. I designed the user interface for the website and mobile app using Sketch. I also created all the illustrations used in this project using Procreate on iPad Pro.
Upon receiving the daily recommendations, the user has the flexibility to explore the suggested yoga exercises, guided meditation sessions, and dietary guidelines. After completing each activity, the user has the option to mark it as complete, enabling the app to track their progress systematically. The completed activities are seamlessly integrated into a user-friendly calendar, offering a visual representation of their wellness journey over time. This thoughtful design not only encourages regular engagement but also fosters a sense of accomplishment as users witness their consistent efforts reflected in the calendar. By intertwining exercise, meditation, and nutrition recommendations, the app aims to provide a comprehensive and tailored approach to holistic well-being for its users.
Conclusion
The classes vary in intensity with incorporated meditation that encourages the user to be present and helps them focus on their breathing. Created comprehensive wireframes and user flows for the app's new version, resulting in a 15% improvement in user navigation and a 10% increase in overall user satisfaction.
